Clean Air Now

Clean Air Now (CAN) is a coalition of organisations in Greater Manchester who believe that the area needs radically better transport, including quality public transport and safe pedestrian and cycle routes.

CAN’s 'Let Me Breathe' campaign supported the Transport Innovation Fund and needed to get crucial environmental messaging across to a varied audience in a hostile climate. We produced a highly evocative visual campaign, orientated around stark, thought-provoking images, which stood out in the crowded advertising landscape of the city, and handled all media relations.

We also created a viral video that was seen by people all across Greater Manchester and further afield, and is hosted on a number of different sites:  http://www.vimeo.com/5422043