CityCo

The proposed Heart of Manchester Business Improvement District is an exciting development for the city. Our client, CityCo needed a brochure to let city centre retailers know exactly what was on the cards.

We drew upon Manchester's unique assets, the success of other cities' BIDs and the potential that exists to become an even better city. Copy with a confident, aspirational tone, coupled with strong design and a play on CityCo's existing brand marque came together to create something that was both inspiring and engaging for this busy audience.